Western Alliance Helps CMG Financial Move With Confidence
AJ George Chief Administration Officer, CMG Financial Regarding CMG's All In One LoanWhen we needed more liquidity for this product in 2017, Western Alliance was interested in going down this path with us when others weren’t. I wouldn’t be sitting here if Western Alliance didn’t provide the liquidity that they provided, which changed our company.
Today, CMG Financial is one of the U.S. mortgage industry’s largest companies, ranking #4 on the Scotsman Guide’s 2026 list of Top Overall Lenders with more than $35 billion in total volume for 2025.
But the business Founder, President & CEO Chris George started in his garage in 1993 didn’t reach that scale without what he calls “a few mortgage angels” along the way. For CMG, Western Alliance Bank’s Specialized Mortgage Services Group remains an important part of the company’s continued growth and success.
Chris George said, “When you have a bank like Western Alliance, that’s willing to come in and say to you, ‘what do you want to do and where do you want to go,’ immediately you’re struck with the idea that they’re really here to listen to my needs and then act on them.”
And that’s exactly what happened.
Understanding and Supporting CMG’S Vision
The San Ramon, Calif. company’s pioneering signature product, the All In One Loan, wasn’t an easy concept for most banks to understand or support. But Western Alliance’s deep mortgage industry expertise, combined with their commitment to client relationships, helped the bank understand CMG’s vision and respond to the company’ needs. Patented by CMG in 2005, the All In One Loan remains the country’s only mortgage loan product that also functions as a personal checking account intended to help homeowners avoid up to hundreds of thousands of dollars in mortgage interest costs by enabling them to pay off their mortgages faster.
AJ George, CMG’s Chief Administrative Officer, noted that, “When we needed more liquidity for this product in 2017, Western Alliance was interested in going down this path with us when others weren’t. I wouldn’t be sitting here if Western Alliance didn’t provide the liquidity that they provided, which changed our company.”
He added, “But with Western Alliance Bank, it’s not about just one single transaction. They view it as a true relationship, and they are invested in our success. One of the things that I admire about Western Alliance is their ability to customize by client. Even though they may have many of the same types of clients, they understand that everybody has different needs and everybody has a different model. Having a relationship with Western Alliance Bank has allowed us to grow other aspects of our business that we may not have been able to grow as quickly or as well as we have with a partner like Western Alliance in the background.”
The Western Alliance Advantage: Scale and Responsiveness
Chris George explains it this way: “If you have a bank that has resources, that has expertise in my industry and has the ability to move quickly and move definitively, then you really have the best of both worlds. With Western Alliance, you’ve got an organization that has the structure, the girth and the size, but not so big that they can’t turn around and provide me with the resources and things I need quickly and effectively. They are present, they are available and they are partners in our growth.”
See how Western Alliance’s unique combination of powerful resources, deep mortgage industry expertise and relationship-driven service can help mortgage companies move forward with confidence.